Name: Amanda Fisher
Company: Marc Fisher Footwear
Title: Design Director
Social media links: https://www.instagram.com/amandarfisher/
About Me : I was born into the shoe business. My grandfather and father built their lives around shoes, but at home they rarely spoke about work. I didn't gain a real understanding of how the shoe business worked and how fascinating it was until I was older. In college, I found myself interviewing for jobs in finance and after graduating I began working for an investment bank. After a couple of years, I found myself being drawn towards the fashion industry- I guess you could say it was in my blood. I have been working in my family business for over six years now! I have found a way to use both creativity and my business skills to effectively design and produce multiple collections each season.
What is your education?: University of Pennsylvania
Interested in: I am always interested in figuring out what women want when it comes to shoes! I am constantly exploring the show business as a whole and trying to create the best product. I find the fashion industry to be inspiring from a creative and business perspective and I love connecting with other women in this industry. I am also very intrigued by industries that affect fashion but are totally out of my comfort zone. The tech sector and digital world are completely revolutionizing how we work and I am eager to learn as much as possible about them.
Mama Likes: Exercise and staying active, traveling to new places, dinner with friends, exploring new restaurants. However, what is most important to me is hanging with my baby girl whenever I can!
Mama Inspiration: All other mamas! Once I had my daughter and then headed back to work I realized that life was never going to be the same. Figuring out the best work/life balance is a constant effort! I am especially inspired by all of the successful working mamas out there who are entrepreneurs, running businesses and being creative while also being amazing mothers. I always look to them for advice on how to grow in the working world while also growing your family- the balancing act is inspirational!
Why do you want to be a part of heymama?: I want to connect with other creative mamas!
What are your brand goals for this year?: I wan to continue to elevate our brands and deliver aspirational design at an affordable price point.
Words you live by/quotes you love: My husband is constantly reminding me to always put everything in perspective whenever I am faced with a mini crisis or struggle at work or at home. I think it has forced me to constantly think about the bigger picture and to remember what really matters. Even when work is chaotic and life seems crazy- I just remind myself of my beautiful family and how lucky I am!
Best advice you’ve ever been given?: Don’t be scared to take risks! I constantly remind myself of the saying “In the end we only regret the chances we didn’t take.”